How will content services evolve? With purposeful innovation

Hyland Innovation’s purpose is to look around corners to see where new technologies, new product categories and new market entrants are changing the way content is stored, processed, shared and understood.

For over a decade, Hyland has been recognized, both by market analysts like Gartner and Forrester, and by our customer base, as a leader in content services.

This is no small feat, considering the fierce competition and accelerating pace of change in both enterprise software and the wider world. Yet part of the price of leadership is to be discontent with victories. As the great Roman General Marcus Aurelius said, “The secret of all victory lies in the organization of the non-obvious.”

The “non-obvious” is where one must look to find things that are surprising and challenging, and this, of course, is where the greatest opportunities are found.

Sometimes, organizations get so focused on executing they forget the existential need to be curious, to explore, to ask difficult questions and to try things without overdetermining in advance what they end up becoming. One need only recall Bell Labs — perhaps the most influential corporate innovation organization in history — to understand how effective these practices can be in leveling up not only a company but an entire economy.

That is why Hyland has launched the Innovation Organization.

Hyland Innovation’s purpose is to look around corners to see where new technologies, new product categories and new market entrants are changing the way content is stored, processed, shared and understood.

The organization also takes a “lab-style” approach to addressing customer feedback and needs, working on problems that fall outside of the more defined space of ongoing feature development. This of course includes engaging with next-generation technologies like artificial intelligence, blockchain technology, and hyperautomation, but it also includes exploring how well-established technologies can be combined in new ways to produce outsized results.

In short, the purpose of Innovation is to try many things, fail fast, and harness new capabilities that can be folded into existing Hyland products and solutions. Some Innovation projects may end up being delivered to market as finished products or services, but most will become learning experiences on the way to impactful breakthroughs that would not be achieved otherwise.

Purposeful innovation leads to new solutions—and new technologies

This past year, Hyland Innovation experimented with a new framework for building custom web applications in a uniquely responsive way. This framework can be used by solution developers to quickly build tailored industry solutions without having to start from scratch every time. Because it has the ability to act as the backdrop to building front ends and exploring new solution spaces, it enables government agencies, commercial organizations, financial institutions, education providers, and others to construct highly customized web interfaces that leverage the power of Hyland’s workflow tools on the back-end. The framework was designed in response to the desire of some customers for very high levels of customization in how Hyland content services are delivered to external and internal users via the web and mobile devices.

Early-stage proofs of concept

The Innovation Organization is uniquely suited to deliver early-stage proofs of concept (POCs) of experimental solutions that may or may not make it to market. These POCs enable us and our customers to “try out” new ideas in a low-risk, Hyland-controlled environment. If successful, the POCs can then evolve into Pilots in the customer’s environment, and beyond that into fully-supported products and services engagements.

For example, our new framework for custom web applications has shown early promise in both proofs of concept and production implementations across industry verticals:

For the healthcare industry
The framework has been used to build a solution for managing patient appointments and patient records in a streamlined, user-friendly way. Providers can also use it to schedule interpreters, manage service requests, receive payments and process invoices, among other features.

For State Health and Human Services agencies
The framework is the backbone for a solution that provides HHS agencies with the ability to manage compliance documentation and claims from healthcare providers.

For legal firms and Attorney Generals’ offices
The framework enables building solutions that enable secure sharing of discovery information with third parties.

For Secretaries of State
The custom web application framework was used to build a solution for easily processing electronic Apostilles and anchoring them to a blockchain for ease of verification.

These are just a few examples of use cases for this innovative framework. Some of these may be productized or made permanent services offerings; others will serve as useful learning opportunities that continuously improve our innovation process.

Fundamental technology R&D: Blockchain-enabled credentials

In addition to experimenting with new ways of delivering content services, Hyland Innovation has been engaged in the kind of fundamental technology research and development that is well suited to a lab environment. For example, Hyland Innovation has been driving research and development of blockchain-based, open source digital credentialing technologies.

Recently, Hyland partnered with Case Western Reserve University and Dataswift to enable the sharing of W3C Verifiable Credentials using Data Passports and Personal Data Accounts — a new, user-centric way of storing and selectively disclosing personal data. The solution enables individuals to easily share their personal data with different organizations and software platforms without the need for complex integrations; it even enables users to skip filling out web forms while retaining full control over what data is shared. The success of Phase 1 of this R&D initiative is already generating a research plan for subsequent phases.

Innovation has no limitNatalie Smolenski

A new framework for building custom web applications and blockchain R&D are only a couple examples of projects brewing in the Hyland Innovation Organization. The horizon for innovation in content services is, after all, limitless. Guided by design principles including a commitment to modern UI and UX, first-in-class business process automation tools, mobile support, authentication/IDP support and ease of configuration (point-and-click wherever possible!), Hyland Innovation is bringing to life the next generation of content services.

If you are interested in learning more about Hyland Innovation or piloting some of our experimental solutions as they become available, please reach out to Natalie Smolenski, head of Business Development and Hyland Innovation.


Natalie Smolenski

Natalie Smolenski leads business development for Hyland Innovation.

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