Live from OTTC13: Don’t Make This Just Another Conference; Let Your Voice be Heard

CommunityLIVE 2015 General Session Chairs

I’ve been to many technology user conferences. And each one feels the same. I go, navigate my way through a sea of attendees and vendors, fill my schedule with educational sessions and take as many notes as possible.

Then I go home, prepare for the next show and am on my way. After a few shows, they all begin to blur together. While I always learn new tips and tricks, there seems to be one piece that’s missing – my feedback.

Sure, there’s the typical survey to fill out after each class, but what about me? I can always let a vendor know what went well and what didn’t, but who’s asking me for my thoughts relating to my experiences as a customer? How does their product benefit me? Who from the conference ensures that attendees’ voices are heard?

Oftentimes, their voices aren’t heard. That’s why it’s essential to work with a technology vendor who wants your feedback. Scratch that. You want a vendor who strives to hear your thoughts – the good and bad.


Because a vendor who truly cares about your feedback is committed to you – the customer – and improving their products and services to meet your needs. Your vendor’s user conference should not only provide opportunities for educational development, but also an outlet where you can talk to a person – not an automated survey – about your experiences.

Talk about empowerment. If you’re looking to make a technology investment, it’s critical you partner with a company who is committed to you, and part of that commitment is hearing your opinions, no matter how wonderful or poor they are.


Katie Alberti

Katie Alberti

Katie Alberti is a product marketing manager at Hyland who focuses specifically on covering Hyland’s low-code capabilities. She joined the company in 2012 as a content strategist but has spent... read more about: Katie Alberti

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