AIIM16: 3 reasons change is essential for your business


New Orleans SunsetChange is a concept that’s all too familiar to the city of New Orleans. With more than 10 years passing since Hurricane Katrina destroyed 80 percent of the city, it has experienced $10 billion-worth of changes.

And while change can be uncomfortable for those who endure it, it does make room for growth – growth that can have a monumental impact on the people who experience it and those they interact with.

That’s why I find it so fitting that this year’s AIIM Conference – AIIM16: Digital Transformation in Action – is taking place in a city that has experienced just as much growth and evolution as the information management industry is seeing right now.

If you’re afraid of change, maybe this fact will help. Over the next three to five years, the accumulated impact of improvements in technology will force organizations to transform or risk irrelevancy, according to AIIM.

That’s why I think it’s so important to attend this conference.

Here’s a preview of three focus areas at AIIM16 that cover how digital transformation will impact your organization – and some sessions to attend if you’ll be joining us in New Orleans. (Don’t worry, if you can’t make it to the conference, we’ll provide live coverage of the event for you right here on The OnBase Blog.)

  1. Automate your business processes – and get the most out of your information

Over the past several years, companies have continued to embrace workflow automation technologies to remain competitive, transforming what were once slow, manual processes into fast, efficient areas of their operations.

The value? Time and money saved.

The same transformation is happening when it comes to managing, connecting and accessing key information. And the frequent benefactors of this change are your customers, who are gaining better service, personalized interactions and faster resolutions.

In his AIIM session, “Information management is hard. Guess what? Your customers don’t care.” Ed McQuiston, vice president of global sales and marketing at Hyland, creator of OnBase, will dive into this idea, challenging attendees to think beyond automation.

McQuiston wants you to consider the value of:

  • Connecting your systems to minimize IT sprawl
  • Providing instant access to information in context to offer better customer service and experiences
  • Staying agile with a flexible IT platform to meet your changing needs

If that sounds like the sort of value you’re looking for, attend the session.


Information management is hard. Guess what? Your customers don’t care.

Date: Wednesday, 4/27

Time: 3:35-4:20 p.m. (CT)

Location: Breakout Theatre 1 – Celestin Ballroom

  1. Protect and secure your information

There’s no getting around the fact that employees demand the ability to easily share files with people outside their organization. If you don’t accommodate them, they’ll just do it anyway.

How do you ensure your sensitive information remains protected? What if an employee leaves your organization? Can you be sure they’re not taking your information with them?

By implementing an enterprise file sync and share (EFSS) solution, you empower users to share information while also retaining control over information shared outside your organization.

If governance is a top concern for your organization, or you’re interested in learning more about EFSS, this is a must-attend session.


File sync and share – are you ignoring or embracing it?

Date: Tuesday, 4/26

Time: 5:20-6:05 p.m. (CT)

Location: Roundtable C (Level 4 Meeting Rooms)

  1. Gain insight to better understand and engage your customers and employees

For decades, the information management industry was primarily seen as a space full of productivity tools focused on increasing the efficiency of documents. Tools like workflow management and capture make businesses more efficient and effective by automating core manual processes, minimizing the amount of resources needed around mundane tasks and improving turnaround times.

Now that more and more organizations are successfully managing documents and structured processes, solutions must focus more on providing hybrid information: The things an individual user needs to be effective, including discrete data, unstructured content, real-time interactions and information-sharing with core systems.

Today, companies use information management technologies to be more nimble, addressing customer needs and adjusting product strategies in anticipation of market conditions rather than simply reacting to them.

To hear more on this topic, check out the Industry Insights 2020 Expert Panel – It’s what you do with it that matters.


Industry Insights 2020 Expert Panel – It’s what you do with it that matters

Date: Thursday, 4/28

Time: 10-10:45 a.m. (CT)

Location: Celestin Ballroom

Like the city of New Orleans has experienced, change can be daunting. However, with it comes the opportunity to transform and be innovative. And that’s what the city – and the upcoming AIIM conference – is all about.

So, what are you looking forward to most at AIIM16? If you’ll be at the conference, stop by Booth 22 to let us know. If you can’t attend, please share your thoughts here.

Katie Alberti

Katie Alberti

Katie Alberti has expertise in content services platforms and has been a contributor to the Hyland blog.

... read more about: Katie Alberti